Hello! 👋🏻 I’m Sarah. A Senior Graphic Designer 🎨 based in Melbourne.

I'm driven by a love of creating beautiful and impactful designs that shape brands and inspire innovation.

Skills

Design management and creative direction
Brand design, governance and guideline development
Packaging design and product launches
Campaign development across retail, venue and digital channels
POS, trade marketing, and brand activation
Supplier management, print production, and finished art
Adobe InDesign, Illustrator, Photoshop, After Effects, Figma, Sketch, HTML and CSS

Experience

Design Manager
CBCo Brewing
2023-Present
Senior Creative & Brand Specialist
Taylor & Grace
2019-22
Graphic Designer
Clemenger BBDO
2017-19
Senior Graphic Designer
Under One Roof
2013-15
Mid-Weight Graphic Designer
Design Energy
2010-12
Junior Graphic Designer
RMIT – The Works
2009-10
Download CV

Design work

CBCo Brewing

Branding
 / 
Packaging
 / 
Collateral
CBCo Brewing is a leading independent, family-owned Australian brewer, founded in Margaret River in 2004. Acquired by Morris Group in 2008, it later expanded to Port Melbourne, increasing its brewing flexibility and broadening its appeal.

CBCo Brewing Port Melbourne

Art Direction
 / 
Activation
 / 
Collateral
CBCo Brewing is a leading independent, family-owned Australian brewer, founded in Margaret River in 2004. Acquired by Morris Group in 2008, it later expanded to Port Melbourne, increasing its brewing flexibility and broadening its appeal.

Fight Parkinsons

Branding
 / 
Collateral
 / 
Activation
Founded in 1980 Parkinson’s Victoria has spent more than 4 decades advocating for people whose lives have been touched by Parkinson’s.

Christmas Campaign 2022

Packaging
 / 
Art Direction
 / 
From packaging design to campaign look and feel, social media, and communications, I led the end-to-end execution of the First Class Hampers Christmas campaign for 2022.

Melio

Branding
 / 
Packaging
 / 
Art Direction
Melio is a sustainable, socially responsible and inclusive brand that believes in making the world a better place through human effort.

ACRE

Branding
 / 
Collateral
 / 
The Australian Centre for Rural Entrepreneurship (ACRE) exists to build thriving rural communities through igniting entrepreneurship in young people and their communities.

Social Traders

Branding
 / 
Collateral
 / 
Activation
Social Traders is the national trailblazer of social enterprise procurement. They create a more inclusive and equitable Australia by making buying from social enterprise the norm.

Wine Labels

Packaging
 / 
 / 
Designing wine labels has been a true passion of mine throughout my career.

Beaker & Flint

Branding
 / 
Collateral
 / 
Beaker & Flint are leaders in the growing service design industry.

Australian Sports Foundation

Branding
 / 
Collateral
 / 
The Australian Sports Foundation (ASF) is Australia’s peak body for sports philanthropy and has helped thousands of sports clubs schools and other organisations, as well as elite and aspiring athletes.

Sexual Health Victoria

Branding
 / 
Collateral
 / 
Sexual Health Victoria (formerly Family Planning Victoria) is a primary health care provider focussing on reproductive and sexual health care education and advocacy.

Gourmet Ranges

 / 
 / 
During my 8 years working with First Class Hampers, I have developed a number of gourmet brands.

ACIL Allen

Branding
 / 
Collateral
 / 
Web Design
ACIL Allen is one of Australia’s leading national independent and employee-owned economics policy and strategy consultancies.

A bit about me

As a Senior Graphic Designer with over 15 years of experience, I take pride in developing visually stunning designs that tell compelling stories. Combining my passion for creativity and an eye for detail, I strive to create designs that not only look beautiful but also effectively communicate the the right message.
I believe in the power of design to transform brands and captivate audiences, and I strive to create work that deliver real results.

Get in touch

Email
LinkedIn
Email me at
sarah@rubywillow.com.au
Back to top